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Adidas CEO resigns, leaves early!

Do you still remember that after adidas launched the latest slippers adilette 22, Kanye couldn’t sit still and sent a message, angry that adidas copied Yeezy Sliders ?

And the golden sentence: these shoes are fake Yeezy made by adidas, Kasper please come and talk to me. Kasper Rorsted is the current CEO of adidas.

The point is, adidas just announced that Kasper will officially leave in 2023! Good guy, let Brother Ye spray it away… (joking)

Kasper has been in charge of the company since 2016, while Kanye started the Yeezy dynasty with adidas in 2015. The brothers have been colleagues one after the other, and have experienced ups and downs with adidas for 6 years.

Kasper has also made a lot of contributions in adidas. Not only help the company compete with another sports brand Nike, but also pull the performance of the younger brother Reebok.

As well as strategically repositioning the company and rapidly advancing digital transformation during his tenure. Under Kasper’s leadership, adidas has dramatically ramped up its digital capabilities and more than quintupled its online sales.

The departure of Kasper is also inseparable from the current performance. Affected by the epidemic, adidas’ stock market has been falling all the way this year, and a new leader who can turn the situation around is urgently needed.

Currently Kasper will continue to lead adidas in 2023, and until the right person to take his class. Here @Kanye, a wave of self-recommended competition?

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YEEZY 350 V2 CMPCT SLATE BLUE

Adidas + YEEZY announce the YEEZY 350 V2 CMPCT Slate Blue. It will be available exclusively in the United States on December 6, 2021. Recommended retail price of €/$220.

The YZY 350 V2 CMPCT Slate Blue is highlighted by an engineered 3D knitted upper that provides a tight sock-like fit and premium lockdown support while no-tie stretch laces allows for easy on and off wear. The midsole utilizes adidas’ innovative BOOST™ technology to off the ultimate underfoot cushioning experience. The YZY 350 V2 CMPCT is made with a series of recycled materials, and at least 50% of the upper features recycled content, this product represents just one of our solutions to help end plastic waste.

The YZY 350 V2 CMPCT Slate Blue will be available on CONFIRMED, in select retailers, and on YEEZY SUPPLY.

 

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YEEZY 700 V3 COPPER FADE

adidas + YEEZY announce the YEEZY 700 V3 Copper Fade. It will be available globally on December 10, 2021, with a recommended retail price of €/$200 adult.

The YEEZY 700 V3 Copper Fade features an upper composed of monofilament engineered mesh with RPU overlays for structure and durability while the bootie construction provides a snug adaptable fit. This model features no-tie stretch laces for easy on and off wear and comes equipped with a second set of standard laces. The PU encapsulated EVA midsole provides comfort and durability, and the herringbone rubber outsole offers unique design cues and improved traction.

The YEEZY 700 V3 Copper Fade will be available on adidas.com/YEEZY, on CONFIRMED in North America and Europe, on the adidas app in select countries, in select retailers, and on YEEZY SUPPLY.

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YZY FOAM RUNNER MX SAND GREY

Adidas + YEEZY announce the YZY FOAM RUNNER MX Sand Grey. It will be available globally on December 11, 2021, with a recommended retail price of €/$80 adults, €/$60 kids, €/$40 infant.

The YZY FOAM RUNNER features injected EVA foam to provide lightweight durability. This model is made using algae harvesting technology that helps to keep lakes clean. The soft top layer in the footbed offers immediate step in comfort. The strategically mapped vents around the foot provide air flow and breathability. Additionally, the YZY FOAM RUNNER will usher in a new box construction that does not require an additional shipping box when shipped, which leads to less cardboard material waste.

The YZY FOAM RUNNER MX Sand Grey will be available on adidas.com/YEEZY, on CONFIRMED in North America and Europe, on the adidas app in select countries, in select retailers, and on YEEZY SUPPLY.

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YEEZY BOOST 350 V2 BELUGA RF / STEEPLE GREY / SOLAR RED

Adidas + YEEZY announce the YEEZY BOOST 350 V2 Beluga RF/Steeple Grey/Solar Red. It will be available globally on December 18, 2021 with a recommended retail price €/$240 adult, €/$160 kids, €/$140infant.

The YEEZY BOOST 350 V2 Beluga RF/Steeple Grey/Solar Red features an upper composed of multi-toned re-engineered primeknit with reflective threading. The post-dyed monofilament side stripe is woven into the upper. The midsole utilizes adidas’ innovative BOOST technology.

The YEEZY BOOST 350 V2 Beluga RF/Steeple Grey/Solar Red will be available on adidas.com/YEEZY, on CONFIRMED in North America and Europe, on the adidas app in select countries, in select retailers, and on YEEZY SUPPLY.

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YEEZY SLIDE PURE AND THE YEEZY SLIDE OCHRE

adidas + YEEZY announce the YEEZY SLIDE Pure and the YEEZY SLIDE Ochre.

The YEEZY SLIDE Pure will be launching globally on December 13, 2021. Recommended retail price is €/$60.

The YEEZY SLIDE Ochre will be launching globally in adults, kids, and infant sizes on December 13, 2021. Recommended retail price €/$60 adult, €/$45 kids, €/$35 infants.

The YEEZY SLIDE features injected EVA foam to provide lightweight durability, while the soft top layer in the footbed offers immediate step in comfort. The outsole utilizes grooves for optimal flexibility and traction.

The YEEZY SLIDE Pure and Ochre will be available on adidas.com/YEEZY, on CONFIRMED in North America and Europe, on the adidas app in select countries, at select retailers, and on YEEZY SUPPLY.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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Yeezy "Cave Shoes" Full Size Replenishment, Confirmed Release…

Some time ago, although Yeezy Foam RNNR “Onyx” was replenished in Yeezy Day, there are still some hole shoes fans who can’t get enough of it.

Recently, it was finally revealed that Yeezy Foam RNNR “Sand” will be replenished this month! And it is the return of the whole family size, which will definitely meet the needs of all the sneaker fans.

As a pair of YZY sneakers released in 21 years, this pair of “Sand” is definitely the ceiling of the series.

The slightly beige body has a sand-like color texture, which is quite fresh and excellent in aesthetics.

Today, the price of these shoes in the secondary market is also rising significantly. This return is definitely the target of the influx and dealers rushing to buy.

As the second replenishment, it is also the first time that the child code and baby code are released for sale, which is definitely a good news for sneakers with children.

At present, this pair of Yeezy Foam RNNR “Sand” full size will be officially replenished and released on August 26. As a pair of beautiful shoes with high appearance and value, are you still planning to buy them?

“Release Information DROP INFOS”

YEEZY FOAM RNR “SAND”

Release Date: August 26, 2022
Shoe model number: FY4567 GW7230 GW7231
Release price: $90/64/45

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Raid warning! Kanye fights back against Adi? The mysterious countdown to Yeezy Day is exposed…

Kanye is going to do something again…

Just two days ago, I just sprayed my boss adidas in a private message, complaining that Yeezy Day was not approved by myself.

As a result, Ye Zige not only said hi, but also launched a new website with the domain name www.kanyewest.com!

And on Yeezy Day, the words “Coming soon” began to appear on the website. It is obvious that it is a temporary patchwork, and the entire website is a whiteboard, without even a name…

So this wave is also continuing to complain about adidas? Or is the music project about to raid again?

Aside from Ye Zige’s personal grievances, there are quite a few small moves recently. First, and his legal team have submitted the trademark application for “YZYSPLY” on June 29.

The document states that the YZYSPLY trademark will be used in retail stores, online ordering services and online retail store services. That is to say, Ye Zige has opened the first step of the YEEZY physical store!

Then it was revealed that its subsidiary company Mascotte Holdings registered a new trademark pattern on July 21, which was designed as a double-circle ring, and the inner and outer circles were presented in an arc and a zigzag shape. This time I finally have nothing to do with Walmart…

All kinds of signs, coupled with Ye’s completely freewheeling style of acting, it is very likely that he will have to hold back a big move. Well, let’s wait and see…

Of course, it could also be a collaborative act.

What do you think?

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YEEZY 450 RESIN

Adidas + YEEZY announce the YEEZY 450 Resin. It will be available globally on December 17, 2021, with a recommended retail price of €/$200.

The YEEZY 450, the first YEEZY model to be made in Germany, features a unique design language with an industry-leading technology that uses advanced automated manufacturing throughout the production process. The one-piece premium knit and sock-like construction provides and adaptable fit with exceptional comfort. Meanwhile, a soft PU-injected midsole compound offers high-performance rebound and cushioning, delivering an innovative, one-of-a-kind aesthetic.

The YEEZY 450 Resin will be available on adidas.com/YEEZY, on CONFIRMED in Northa America and Europe, on the adidas app in select countries, in select retailers, and on YEEZY SUPPLY.

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The conflict escalated, Ye angrily denounced adidas for holding YEEZY Day without permission

※YE claims that YEEZY Day is without its permission

Kanye expressed his dissatisfaction with adidas YEEZY Day yesterday, which is a festival created by adidas without permission, which is held every August and re-releases YEEZY shoes.

According to Complex, Kanye expressed his dissatisfaction in a private message: “adidas came up with the idea of YEEZY Day without my approval, and reproduced the old style; Named; Hired someone who worked for YEEZY without my approval; Stealed my colorway without my approval; Stealed my style and material method without my approval; Without my approval Hired the general manager of YEEZY.”

YEEZY 350 Turtle Dove re-enacted on YEEZY Day this year

In addition, Kanye also revealed: “Although adidas and Balenciaga cooperated, they deliberately slowed down the production speed of the new shoes that Demna and I developed for Gap, because adidas tried to suppress Gap, although my contract stipulated that I could Making loafers.”

“At first, I communicated with adidas that more YEEZY slides could be produced, but the GM (general manager) lied to me that they had no production capacity, but adidas secretly launched their own version of YEEZY slides, and now YEEZY has occupied 68% of adidas’s line. sales,” Kanye added.

YEEZY Day was first held in 2019, and Kanye waited until 2022 to speak about it, which seems to have been a long-standing complaint.

It is reported that Kanye and adidas have signed a new agreement, and the cooperation between the two parties will continue until 2026, but now the internal contradictions have escalated again, I wonder if it will have more impact on the follow-up cooperation?

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